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Client: Borealis
Who has the energy to create, to foresee, and to listen? These three questions carry the “Bringing energy all around” image campaign for the Borealis wire and cable division. Following up on the slogan launched at the Wire 2008 trade fair, an e-mail campaign intends to reinforce Borealis’ image in innovation and customer focus, and draw the attention to its major investments in new production facilities. E-mail marketing, web design and video are all part of an integrated approach.
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